The Brief
Surreal Brand Film / 2026
Great Migration
A single approval document crosses fields, mountains and predators in a nature-epic metaphor for a process that should have been simple.
- Industry
- Business software
- Format
- 9:16 master · 47 seconds
- Deliverables
- Vertical hero film · 9:16 master · Social hooks · Campaign stills
Creative Direction
Turn paperwork into a migrating creature, subject to weather, distance and a final act of rejection after an absurdly long journey.
Production
Large natural worlds, a recurring document hero and documentary-scale sound were designed as one visual system, then finished for mobile-first viewing.
Production Value
Reduce the overhead.
Protect what reaches the screen.
A journey across large natural environments was developed without travel, animal handling or weather-dependent shoot days, leaving more room for narrative design and sound.
- 01
- No multi-location travel
- 02
- No animal or specialist unit
- 03
- World scale retained in every beat
Selected frames
Details from
the finished film.
A closer look at the finished film’s locations, performances and visual language.
The Workflow
01Concept02Script03Storyboard04Visual development05AI production06Edit & sound07Finishing
Services
ConceptWorld designVisual developmentAI productionFinishingDeliverables
Vertical hero film9:16 masterSocial hooksCampaign stillsInspired by Great Migration?
What could we make
for your brand?
Create a film like this →This project will be included as a reference in your brief.
Next Project
Vacation
